What We Do

Financial Literacy, Work Readiness, and Entrepreneurship

Our Three Pillars

We work with schools to deliver experiential programs in the classroom to students in Grades 4-12. We also work directly with students through self-directed online learning and after school programming.
Our work is centered around three core pillars:

  1. Financial Health
    Students develop real-world skills they can apply to their lives immediately – such as budgeting, investing and aligning their financial choices with their goals.
  2. Work Readiness
    Students learn how to translate their interests and skills into successful careers. They also develop practical job skills such as interviewing, communications and critical thinking.
  3. Entrepreneurship
    Students gain firsthand experience in running a business. They work with mentors from their local business communities to create strategies and manage companies. 

    Learn more in our 2022-2025 Strategic Plan.

How We Do It

JA programs are delivered by dedicated volunteers.

They bring their professional experiences into the classroom to help students connect program concepts with real-life situations. Volunteers use a mix of hands-on activities, discussions and digital learning to engage students and ensure they retain and use what they learn. With their help, students gain the knowledge and confidence they need to define their personal success and go after their dreams.

We use Virtual Volunteers to supplement our online programming to ensure students have the benefit of that real-life perspective.

Everything we do is funded by our generous donors.

Our partners and donors provide us with the critical funding needed to develop and deliver our programs, train volunteers and offer scholarships to Canada’s future leaders. JA’s impact happens in three stages: transforming, delivering, and achieving.

Volunteer with student

My experience with Junior Achievement amidst the pandemic has been nothing short of fantastic. Although we have not been able to meet in person and produce physical products, I found the online experience actually opened new doors for innovation that I never even thought were possible before the switch.

Student, JA Virtual Company Program