Empowering high school students to take a strategic look at entrepreneurship and the business landscape

Students explore what it means to be an entrepreneur by identifying target markets, analyzing competitive advantages, and developing a business plan and strategy.

This program is provided as a series of online modules for students to complete. Each class gets a set of private online student logins, with teachers able to monitor their progress.

In Be Entrepreneurial students:

  • Brainstorm a business idea to respond to a need in the community
  • Identify methods to increase a businessโ€™ competitive advantage
  • Describe the target market for a potential business idea
  • Outline details needed to start building a business plan

By the end of Be Entrepreneurial, students know how to analyze a potential business idea and take steps to amplify its success,

Additional Resources


Before participating in the Be Entrepreneurial program, I had ideas but no real sense of how to turn them into something meaningful. This program changed that. It broke down the entrepreneurial process in a way that felt practical, inspiring, and surprisingly achievable.

– JA Student